On November 14th, I had a little scare. Two of my blogs that had been sitting at number 1 for months took sudden drops in the search rankings and their monthly earnings dropped too. This was the date Google rolled out the Panda 2.5.2 algorithm change. It was less than awesome. Luckily, I run a lot of blogs and have a bunch of friends who do too, so we compared notes to try to figure out what caused the issue and I have been able to stage a nice comeback against Panda for those two sites. Here’s What I Did To Beating Google’s Panda Update For All My Blogs : Since this algorithm change from Google was designed to weed out duplicate content, thin sites, and sites that were manipulating anchor text to achieve rankings, the changes were pretty simple to make and required no special tools or expensive strategies — just a little bit of work. Add More Content The first thing I did was write more content. These two blogs were pretty thin — only a few pages each. Normally, I would have written more for them, but they ranked so quickly with limited content that I just left them alone to earn. Reinvesting some of my profits to make the blogs more useful helped. Build Deep Links Secondly, I started building links to deep pages, not just the home page. When the new content was published, I linked directly to it. Vary Anchor Text Third, when building these (and other) links, I varied my anchor text a lot. These two blogs were over-weighted with exact match anchor text. If they were blogs about blue widgets, nearly all the anchor text pointing to them was with the words “blue widgets.” Now I added some links using generic terms like, “this blog” and “great information.” I also used related terms that weren’t an exact match for my primary keyword and some links using the actual URL as anchor text. Mix it up so it looks natural. Does Where You Drop Links Matter? I used a private blog network to drop the majority of my links, but any method for dropping links should work. I also did some directory submissions, but be careful not to use the same exact wording for these types of submissions, since the links could be discounted if they are seen as duplicate content by Google. Anyway, I know that a lot of people have struggled with the Panda update and lots of people are selling info on how to beat this algorithm changed. Maybe my experience can help you rank better and save a few bucks. You may also want to know 4 critical link building tools for 2012 that I used in 2011 that bring all my blogs with a great result in SERP, traffic and sales. Share this on Facebook Tweet This! Share this on del.icio.us Digg this! Share this on Technorati Stumble upon something good? Share it on StumbleUpon Email this via Yahoo! Mail Post on Google Buzz Related posts: How to Avoid Google Sandbox Effect And Penalties? How To Make Your Blog’s Articles Picked Up By Google News? What Links Are Best for Ranking in Google? Get #1 Place on Google With High PageRank Contextual Links How to Bring Targeted Traffic from Reputable Blogs?
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How I’m Beating Google’s Panda Update For All My Blogs